Nerium Member Event and Product Launch
Mission: To celebrate brand and upcoming product launch
Challenge: Communicate brand and product direction over a large convention space. Way-finding for different level members to connect with the appropriate breakout sessions.
Result: Consulting with the event staff and pushing the boundaries of the allowed branding space, we placed vinyl graphics on entrances and floor graphics that were color coded to eliminate confusion.
Client : Nerium International
Category : Event Branding
Date : 29 Apr 2016